Washington Post |
Carl's Jr.: Sex no longer sells
Washington Post For a dozen years, Carl's Jr. and Hardee's have been best known for their racy — and often crass — commercials featuring scantily-clad women with the occasional hamburger. Now the fast-food chains are trying to reverse course. Their new message … Burgers, Not Boobs: Carl's Jr. Brilliantly Flips the Script by Tearing Down Its Own Smutty Ads Pioneers of the Great American Burger | Carl's Jr. – YouTube |